Sample Email Communications
Email alerts
Email invitations
Email newsletters - professional service provider/associations
Email newsletters - e-commerce
Email holiday cards
Click the thumbnail images below to view full-size screenshots of samples
Email alerts Companies use email alerts to notify customer of new products and services, as well as breaking company news. All recipient opens and clicks are tracked down to the individual subscriber level, thus providing instant insight into the interests of individual readers and a basis for followup sales and marketing activities. Click the screenshots below to view samples. | ||
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| Bureau Van Dijk (European-based provider of financial databases) | Citi Habitats | Intracorp (division of CIGNA) |
Email invitations Email invitations boost attendance at conferences, seminars and other events by offering invitees the option of online registration. Invitations can be personalized ("Dear John") and RSVP forms can be prepopulated with invitee data pulled from subscriber records to expedite registrations and eliminate registration errors. Click the screenshots below to view samples. | ||
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| Dinsmore & Shohl | Lang Michener | Right Management Consultants |
Email newsletters - professional service providers/associations Professional service providers and associations use email newsletters to keep their target audiences informed about recent developments of interest. Click the screenshots below to view samples. | ||
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| Freeborn & Peters' | IMS Expert Services | Meritas |
Email newsletters - e-commerce companies Online retailers use email communications to drive product sales. Using our "dynamic content" technology retailers can display different products to different customers based on customer attributes (e.g., display "sandals" to customers whose "State=Florida" and "snowshoes" to customers whose "State=Alaska"). Using either our proprietary Conversion Tracker or Webtrends integration module, companies can track customer activity from "clickthrough" to "conversion," thereby precisely measuring the ROI on email campaigns. Click the screenshots below to view samples. | ||
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| Glenny's | OsseoNews | Ovana |
Email holiday cards While print remains the more intimate method of wishing "Happy Holidays," email holiday cards allow firms to expand the number of contacts they touch over the holiday season at far lower cost. | ||
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| The Project Finance Group at Milbank Tweed Hadley & McCloy sends email holiday cards each year to its clients. | Loeb & Loeb sent the above email holiday card to clients linking to a Flash presentation offering thoughtful holiday wishes. | Above is a screenshot of eLawMarketing's holiday card for New Year's 2004. |
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Erich Fromm
